意大利一部宗教电影出现耶稣基督喝罐装可乐的情节和画面，梵蒂冈教廷看了并没意见，反倒引起了可口可乐公司不满。 0 S' r9 [$ v: Y2 ]$ h. x$ R3 Y: P, o6 P
这部名叫“距耶路撒冷七公里”的影片将于本周五耶稣受难日当天在意大利上映。电影以虚构手法讲述耶稣基督于21世纪在中东传教和生活的情况，传教期间，他在沙漠遇上男主角福特，还喝了罐装可口可乐。 & k! Y) x$ f5 y6 e 7 _" v0 P( a' v0 g/ g 意大利可口乐公司看到影片后，去函投诉，指不能接受电影公司未经授权使用其旗下品牌。 " o: ?3 n4 A- i+ x% o1 Y/ L0 x! x7 G
但该电影导演马拉蓬蒂说，这部电影在梵蒂冈上映时颇获好评，耶稣喝可乐一幕亦没引起教廷反感，并说电影凸显了耶稣是历来最伟大的传道人，可口可乐公司的反应让他难以理解。# t5 U: |# V" I$ ~5 v
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Jesus could turn water into wine, but he certainly didn't drink Coca-Cola. ' N, F( u1 Z' U7 o% H: U) D0 W* z8 l* s1 ~
At least according to Coca-Cola Italia, a division of the soda-maker that has moved to stop an Italian filmmaker from releasing a modern-day version of the life of Christ that features Jesus polishing off a can of Coke, the Times of London reports. * _# P y3 \: ]- O 1 G. s B; i3 Z" o" q/ JIn Claudio Malaponti's "Seven Kilometers From Jerusalem," Jesus drinks the soft drink during a dusty Jeep ride through the desert. e8 F4 ~. {' T# k# x' K* @ ) A5 e' e7 c5 g& O sCoca-Cola Italia wants the scene to be cut before the film's Friday release. It's a demand the filmmaker thinks is ridiculous.( ^' s8 i2 n/ z! S- ~- t- f: G
3 d5 |+ G# X4 ?0 i N- A“The Pope did not object to the Coca-Cola scene," Malaponti said. "It is a coherent part of a film in which Jesus is portrayed as the greatest communicator of all time. This is a profoundly religious film.”; J6 ?4 [+ J( b+ M/ l+ g- o" c
5 h3 q, I$ X9 P7 GBut company officials are adamant that the scene portrays the soda-maker in a negative light. "We are not interested in this kind of product placement," a spokeswoman for the company told the paper.
