意大利一部宗教电影出现耶稣基督喝罐装可乐的情节和画面，梵蒂冈教廷看了并没意见，反倒引起了可口可乐公司不满。 " j+ z z! L2 O5 p$ `9 F $ y( ] R: g! W: h 这部名叫“距耶路撒冷七公里”的影片将于本周五耶稣受难日当天在意大利上映。电影以虚构手法讲述耶稣基督于21世纪在中东传教和生活的情况，传教期间，他在沙漠遇上男主角福特，还喝了罐装可口可乐。& P# m( M0 }2 H
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意大利可口乐公司看到影片后，去函投诉，指不能接受电影公司未经授权使用其旗下品牌。/ m- n3 m/ n$ E6 z% }
# {/ j" c' F+ @: v. E& K& Q4 z3 k 但该电影导演马拉蓬蒂说，这部电影在梵蒂冈上映时颇获好评，耶稣喝可乐一幕亦没引起教廷反感，并说电影凸显了耶稣是历来最伟大的传道人，可口可乐公司的反应让他难以理解。8 j$ W' Z4 p4 Q
; q% f4 m+ t# A, I+ @0 N* kJesus could turn water into wine, but he certainly didn't drink Coca-Cola. # w+ s) e7 E2 H0 }% v" m' j5 J; M+ O& k" f! M
At least according to Coca-Cola Italia, a division of the soda-maker that has moved to stop an Italian filmmaker from releasing a modern-day version of the life of Christ that features Jesus polishing off a can of Coke, the Times of London reports. 9 H! O" R7 v9 N% U ' o5 v8 e. {% M( ?In Claudio Malaponti's "Seven Kilometers From Jerusalem," Jesus drinks the soft drink during a dusty Jeep ride through the desert. + N4 ?3 Q; k4 c3 M" v: j% ` ) C {- `$ O* }: `Coca-Cola Italia wants the scene to be cut before the film's Friday release. It's a demand the filmmaker thinks is ridiculous." F" y# L7 C- ?% t
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“The Pope did not object to the Coca-Cola scene," Malaponti said. "It is a coherent part of a film in which Jesus is portrayed as the greatest communicator of all time. This is a profoundly religious film.” 4 e& _( k/ [9 S0 M* H 9 ]2 A& Y4 ^. e3 i9 hBut company officials are adamant that the scene portrays the soda-maker in a negative light. "We are not interested in this kind of product placement," a spokeswoman for the company told the paper.
